30 Day Challenge Update: Day 17

by Chris Donaldson on November 4, 2009

Let me lay it out for you simply: fun dog collars? Did I really choose that as a niche? I mean, how much can one sane person write about fun dog collars for godsakes? Don’t things like that make you twitch and/or go blind? That’s what my mother told me, anyway.

Which is really why Week #1 and picking your niche is so important. I mean, really, super duper important. If you’re going to be locked into writing copious amounts of copy about something - which is key to getting good Search Engine Optimization (SEO), which in turn is key to the whole 30 DC, then My God make it something you want to sell. I mean, I could have picked something to do with mountain biking. Or tech. Or even barn-raising. But - gulp - dog collars? Gag me with the nearest tennis ball.

“But it is only supposed to be a test,” my inner self-flagellating voice keeps telling me. “Chill.” So that’s what I’ll do, for 13 more days anyway.

All that said - I dig the 30 DC. It really is rock solid to date - especially with the introduction of Posterous as a distribution engine. I love it. I just can never see myself tweeting or Facebooking about the latest in canine neckwear, so I really have’t leveraged that part much yet at all. But the overall theme of building a ‘network of content’ is great advice, though incredibly time consuming.

Here’s the stats:

  • 63 visitors to the magnificent www.fundogcollars.com
  • 8 clicks through to my Amazon affiliate links
  • 12.7% Click Through Rate
  • Zero Purchases

Now the whole premise of the 30 DC is to make $1. I think my conversion rate could be jacked up so I’m going to tweak the page a bit and maybe I’ll get there in the end. Lord knows I wish I had some mad design skills - the site is mutt ugly.

Fun dog collars? Shoot me.

  • 5-toe shoes
    More videos of you. I liked that.
  • 5-toe shoes
    It's not fun dog collars that you'll want to write about, but your dog, pet owners, funny dog/people stories, heartwarming dog movies, great Lassie episodes and more... how parenting skills and dog obedience skills reconcile and what makes your dead dog Griff the wor's greatest dog.

    Dog collars and etc., the icing on the cake.

    Content is king. Me? I don't have the conent - or, to put it another way. I may have content, but I'm not sure I want toread other people's content. Case in point, Brainsarefun. I know what works and don't want or need much from others when it comes to teaching kids to read. You may not have the same problem. I'm increasingly confused about all this yap yap yap and I'm not even sure I'm able to post comment on your blog any more.
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